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AquaVenture

AquaVenture.com

Domain Age
+25 years old

Niche
Home/Improvement

Focus
Offering diving tours on interesting historical sites

Authenticity
This is making the domain a perfect fit for either watersport or water purification equipment

Previous Monetization Method
• Affiliate links
• Courses
• Display advertising

Previous Business Type
• Content site
• Review site
• Recipe site

History
As mentioned before, the website was created for a Filipino company in 1996 and was acquired by American company AquaVenture Holdings in 2014. Here you can take a look at how the website looked at its beginnings in 1996, and here how it looked after it’s shift to water processing business.

AquaVenture Philippines was a company founded in 1978 and recognized the potential of internet marketing early on. They offered different scuba diving activities for tourists. 

AquaVenture Holdings on the other hand was a company dealing with water processing in the States. They took advantage of the existence of a domain with already established backlinks that shared their name.

1. Important Metrics

Domain Authority

Aged Domains Aquaventure 1 Predicts how likely a website is to rank in search engine result pages (SERPs). Domain Authority ranges from 1 to 100, with higher scores corresponding to greater likelihood of ranking.

28 / 100

Domain Rating

Aged Domains Aquaventure 1 Shows the strength of a website's backlink profile on a scale of 1 to 100.

30 / 100

Linking Root Domains

Aged Domains Aquaventure 1 The total number of separate links that link once or more than once to a given site.

146

Trust Flow

Aged Domains Aquaventure 1 This number reflects the quality of the websites linking to the site, measuring the “trustworthiness” of a page.

12 / 100

Citation Flow

Aged Domains Aquaventure 1 Reflects the amount of “link juice” that a site has and is able to pass onto another site through links.

14 / 100

Spam Score

Aged Domains Aquaventure 1 Represents the percentage of sites with similar features found to be penalized or banned by Google. The lower the number, the better.

6%

Age

Aged Domains Aquaventure 1 The amount of time during which a domain name has existed.

25Y

2. Backlink Profile

A solid and natural-looking backlink profile mostly from high authority sites, it also has a lot of blog sites that need cleaning up, but minimal. That means there’s plenty of opportunities for you to build on it.

Due to domain changing hands, it was mentioned on both business/finances sites as well as on some older water sport oriented sites

Additionally, the anchor profile consists mainly of the domain name. This will provide you plenty of opportunities to build backlinks to new content without worrying about previously used anchor terms.

Aged Domains Aquaventure 8

Consistent stream of referring domains

Top 10 Referring Domains

Domain Name DR Number of Backlinks Anchor Context
wsj.com 92 2 AquaVenture Holdings Water purification services
businessinsider.com 92 1 Aquaventure Water purification services
bloomberg.com 92 1 www.aquaventure.com Purchase information
businesswire.com 91 2 Dive w/ Aquaventure Phils. Vacation Destination
fortune.com 91 2 AquaVenture Holdings Water purification services
thestreet.com 86 2 AquaVenture Holdings Water purification services
cbinsights.com 84 1 https://
aquaventure.com/
CV
greenbiz.com 82 1 AquaVenture Holdings Limited BWater purification services
niche.com 81 4 www.aquaventure.com Water purification services
marketbeat.com 73 1 AquaVenture Holdings Limited Water purification services

3. Business Analysis

What Niches Are Recommended For This Domain?

As this domain was involved in two different niches (water adventure sports and water processing), both of them can be a good pick. In case those niches are not something would would like to deal with, domain is also suitable for other water related niches such as bathroom maintenance

Examples of similar niche sites​

Water processing and filtration is not the most widely spread niche. A simple look at sites with a similar domain rating are below:

FluidHandlingPro.com
DR: 37
Est. traffic: 2.9k page views a month
WaterFilterGuru.com
DR: 40
Est. traffic: 70.8k page views a month

Affiliate Programs in the Water Processing/Filtration

There are a number of affiliate programs you can tap into for monetizing water processing and filtration. Check them out below:

4. Our Recommendation

Create an authority site clean water niche. You can target low competition content on water purification techniques and equipment for home use or even review relevant products

Aged Domains Aquaventure 9

5. Ask Us A Question

Have any questions about listing?

No problem, just send us an email at joe@alphainvestors.com

AquaVenture.com