SaltMarshRunning.com
Domain Age
+8 years old
Niche
Fitness/Running
Focus
Running, fitness, and diet blog
Authenticity
It’s well placed to continue the explanation into the fitness and health niche (running, marathons, dieting, etc.) and has good monetization opportunities
Previous Monetization Method
• Affiliate links
• Courses
• Display advertising
Previous Business Type
• Content site
• Review site
• Recipe site
History
The website started as a simple fitness blog and slowly expanded into more specific niches, such as running, diet, marathons, etc. As the site grew in popularity, it started reviewing running shoes, gear, books, etc., and hosting a podcast.
The site’s writers contributed to several high-value news sources, including Huffington Post Healthy Living, Health Your Way Online, Crave Local, The Running Bug, and Far North Endurance, all of them leading back to the domain.
Table of Contents
1. Important Metrics
Predicts how likely a website is to rank in search engine result pages (SERPs). Domain Authority ranges from 1 to 100, with higher scores corresponding to greater likelihood of ranking.
34 / 100
Shows the strength of a website's backlink profile on a scale of 1 to 100.
27 / 100
The total number of separate links that link once or more than once to a given site.
184
This number reflects the quality of the websites linking to the site, measuring the “trustworthiness” of a page.
6 / 100
Reflects the amount of “link juice” that a site has and is able to pass onto another site through links.
6 / 100
The amount of time during which a domain name has existed.
8Y
2. Backlink Profile
A solid and natural-looking backlink profile mostly from high authority sites, it also has a lot of blog sites that need cleaning up, but minimal. That means there’s plenty of opportunities for you to build on it.
This site has been mentioned some of the most famous news and culture websites. Additionally, site has been mention on various travel and sport based blogs
Consistent stream of referring domains
Top 10 Referring Domains
| Domain Name | DR |
|---|---|
| huffingtonpost.com | 92 |
| medium.com | 94 |
| active.com | 90 |
| brooksrunning.com | 88 |
| hercampus.com | 78 |
| seacoastonline.com | 77 |
| runrepeat.com | 73 |
| fitforhealth.eu | 71 |
| runnerclick.com | 63 |
| runsmartproject.com | 55 |
3. Business Analysis
What Niches Are Recommended For This Domain?
As this domain is heavily involved in the fitness niche, we recommend the continuation of the same. There are numerous areas related to the fitness space that the site didn’t cover and that you can safely expand to for further progression
Examples of similar niche sites
There are tons of sites in the cooking/recipes niche. A simple look at sites with a similar domain rating are below:
Affiliate Programs in the Food/Kitchen niche
There are a number of affiliate programs you can tap into for monetizing fitness and running related content. Check them out below:
4. Our Recommendation
Create an authority site in fitness and outdoors running niche. You can target low competition info content on outdoor fitness or benefits of running
Once traffic starts to accumulate, begin publishing a series of commercial content focused on high quality fitness/running shoes and wardrobe.
5. Ask Us A Question
Have any questions about listing?
No problem, just send us an email at joe@alphainvestors.com
